Apple recently revealed their new MacBook Pro and iMac models and it marked their eleventh year being stuck with 8GB of RAM. During the same period, iPhone went from 1GB of RAM to 8.
So why is Apple being so stingy with the Mac? Well, the short answer is because they can. Apple’s business strategy is to offer an appealing products that trap users into their ecosystem. That way, they can avoid direct competition with other companies.